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Apple Claiming Locations Google Maps Artificial Intelligence

3 Ways Maps Technologies Are Getting Smarter

In the era of “near me” and “micro moments,” immediacy and context were what customers demanded of brands. But customers are getting smarter, and they...

Local SEO Apple Google Maps

Can Apple Maps Catch Up to Google Maps with iOS 10?

When Apple Maps launched back in September, 2012 with the release of iOS 6, it was considered inferior to Google Maps by many users. Over the followin...

Apple Wearables Voice Search Augmented Reality

4 Ways iOS 10 is Making Local Focal for Enterprises

With the release of Apple’s iOS 10, brands will find that the new operating system is increasingly focused on location through artificial intelligence...

Apple Google Maps

Google and Apple Focus on Location for Next Gen User Tech

Within the past month, Google and Apple have both hosted annual events to announce upgrades to existing products and showcase some exciting next gener...

Apple Google Maps

Google Maps vs Apple Maps: Is Your Brand Providing Valuable Local Data?

One of the most consistent digital marketing trends today is the growth of large search engines and mobile providers finding ways to garner the attent...

Google Mobile Apple

Mobile Payments Are Ramping Up

At Where2GetIt we were intrigued when Apple announced Apple Pay in September of this year. Combining mobile and the ability to transition in-store pay...

Local Marketing Retail iBeacon Beacon technology Apple

Retail Isn't Dead: Innovation Brings Attention Back to Brick-and-Mortar Business

An article was released this week in Street Fight announcing that Macy’s will be adding over 4,000 beacons to their stores across the country. They’ve...

Brandify Retail Apple

What Apple's New Products Mean for Offline Retail

Yesterday, we (and much of the rest of the world) were glued to our screens to find out what Apple’s big announcement was. The iPhone 6 was revealed, ...

Local Marketing Google iBeacon Local SEO Beacon technology Apple

Beacon Technology Could Be Good News for Local Retail

Last week we discussed how the face of Local and Social Search may be changing as new apps and platforms are developed to create highly personalized s...

Local Marketing Facebook Google Social Media Local SEO Mobile Apple

Google, Apple, Facebook & Mobile Ecosystems

This week, we are excited to feature a guest blog post from Patrick Cuttica, a Social Media Marketing Specialist at SocialKaty, Inc. Patrick weighs in...