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Local Marketing Facebook Analytics

Facebook Insights for Location-Based Marketers

Facebook has always been a critical component of maintaining a strong online presence and engaging with users on their preferred platforms. Facebook l...

Local Marketing Analytics Google My Business

Google My Business API V3.2 Offers Historical Insights

Recently, Brandify predicted that Local would be an even greater focus for Google in 2017, and now, just two short weeks into the new year, Google has...

Analytics Location Intelligence Mobile

Live from #BrandifyIt2016: Understanding Audiences Using Location Data

Location data is extremely valuable when it comes to understanding local customers and creating strategies for engaging them and providing relevant, v...

Analytics Local SEO

5 Local Marketing Mistakes Healthcare Brands Should Avoid

The healthcare industry depends on accurate location data for successful business. Patients count on location data to find the nearest hospital or eme...

Brandify Analytics Local SEO

Brandify Update: Monitor and Analyze the Traffic to your Local Pages

Google Analytics is one of the most powerful tools to monitor and analyze the traffic going to your brand’s website. And with our new Local Page Analy...

Brandify Analytics Geotargeting Claiming Locations Online-to-Offline Attribution

Navigating Through the Path to Purchase : Data Quality & Local SEO

Consumers expect to find all of the answers they’re looking for online, including information on your brand’s nearest store locations. When consumers ...

Data Quality Local Marketing Business Listings Brandify Analytics

(Part 2) Data Quality & Digital Marketing: Is Your Data Marketing-Ready?

Just yesterday Forbes Insights released a study on data driven insights and marketing, with a focus on Big Data and how to best utilize it. We spied p...

Data Quality Local Marketing Brandify Analytics Multi-location Business Social Media

Part 1: Data Quality & Digital Marketing–The Good (Data) & The Bad (Data)

Data has been a hot topic of conversation in the business and tech industries for several years now. Data is no longer just a term used by your IT tea...

Data Quality Local Marketing Foursquare Facebook Google Analytics News & Events Social Media Local SEO Local Pages

How Far Can We Take Social and Local Search?

It is being reported that Apple quietly purchased Spotsetter this week. Spotsetter, a “social search engine” app co-founded by Google Maps engineer St...

Local Marketing Analytics Social Media Local SEO Mobile

What the Klout Acquisition Means for the Future of Content Marketing

It’s safe to say that much of the tech world was surprised yesterday by the announcement that social influence scoring company Klout would be acquired...