How Leveraging Location Data Can Help Prepare for the AI-First World

Posted by Mila Hose on Oct 6, 2016 12:58:36 PM



Google announced some exciting hardware releases at its #MadeByGoogle event this week, and at these products’ core is software that is increasingly focused on machine learning and artificial intelligence. Recently, Google has made strides at becoming an AI-first organization and immersing virtual reality into users’ daily lives; marketers should take note of Google's movement in order to begin fully leveraging their location data today.

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Topics: Virtual Reality, Augmented Reality