As rapid as technology moves, there's no where to go but up. The internet continuously revolutionizes itself, and soon see that next two decades may be even more rapid in terms of pace than the past two. In our final installment of the Brandify 20 Year Anniversary series, we dive into the possibilities that the future holds for customers and brands alike.
Changes in technology mean nothing if users are not adopting them. Not only have brands in the past two decades seen consumers adapt new technologies at a rapid pace, they have also witnessed a shift in traditional interaction and engagement points – from traditional to digital.
With every year that Digital progresses, we see incremental but obvious transformation. The shifts and changes of the past two decades in particular have set the stage for some major changes in the greater commercial landscape. This week, we explore the past two decades of transformation and what they mean for marketers.