Mireya Prado

VP of Marketing at Brandify and coffee junkie.
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Recent Posts

Snapchat Geofilters: An Advertisement Guide for Brands

Posted by Mireya Prado on May 2, 2017 2:02:00 PM

Brandify becomes a Snapchat Partner, Launching Enterprise Geofilter solution. As an early adopter of the Geofilter API, Brandify will immediately begin supporting multi-location campaign Ad management for enterprises.

Last week, Snapchat released a new API that will allow brands to launch sponsored Geofilter campaigns much more programmatically and efficiently. Testing On-Demand Geofilters has been easy for small businesses, one-time and one-location users but not completely scalable for multi-location businesses. Now, in partnership with a Snapchat Ad Partner, going through the Geofilter API will allow brands to scale campaigns to thousands of locations at a time using unique content. 

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Topics: Local Advertising, Snapchat, advertising